One of the benefits of being a startup is that we can be nimble when testing out new ideas.
If you’re invested enough in your eating habits that you’re reading a healthy snack company’s blog, you’ve probably heard that new Nutrition Facts labels are being rolled out in the next couple years.
The FDA covers the updates here.
The key items are that the new labels (1) have more prominent calorie counts; and (2) have a line item for ‘added sugars’. These are significant and welcome updates to a label format that hasn’t been changed in over 20 years, even as research in nutrition and public awareness has evolved.
Although food manufacturers have until July 26, 2018 to comply with the new label, and smaller companies will have an additional year, we’re trying on the new label for our Go-Dips. Since they’re a new and unique kind of snack we thought it would be interesting to be ahead of the curve in every way possible.
Comparing the old and new labels, what differences do you notice? How will you consider products differently?Tags: fda, foodpolicy, nutritionfacts, packaging